Certificate in Marketing with Social Media Skills
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Certificate Marketing with Social Media Skills
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CW_BRMSM_U (Carlow) - CW_BXSMS_U (Wexford)
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60 credits
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6
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1 year part-time
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TBC
- Overview
- Subjects
- Entry Requirements
- Fees
- How to apply
- Contact us
Overview
Marketing and Social Media is the pulse of the 21st Century. It is how people keep in contact with friends near and far, it is how we share opinions, it is how we purchase and consume goods and services. What is, however, often less visible is just how important social media is to business. In Ireland, social media and the digital sector, along with the business world is moving at an incredibly fast pace and industry is highly evolving. As marketers we must embrace this new social movement in order to engage with the ever changing customer within a business context. This Certificate will provide students with the business, marketing and digital media skills and knowledge needed to enter this Industry.
On completion of this programme, students should be able to:
• Students will have gained a strong competence in all forms of communication;
• Demonstrate how the communication process works and identify the many barriers to communication;
• Evaluate the role that customer service plays in gaining a competitive advantage and achieving organisational objectives;
• Develop skills in all customer relationship management (CRM);
• Demonstrate and be knowledgeable about organisational best practice in customer service
Subjects
Communications & Customer Services Online Marketing Plan & Web Practice
Marketing
Selling and Sales Management
Work Placement Project
Entry Requirements
All applicants will be considered on a case-by-case basis. Lifelong Learning reserves the right to require applicants to attend for an interview to determine their suitability for the programme.
Fees
€780
How to Apply
Contact us
Email: lll.cw@setu.ie