Bachelor of Business (options in: Business Mgt, International Business, Supply Chain Mgt, HR Mgt, Marketing) CW917

Business - When you apply for Business you must select ONE of the following options:
CEY - Common Entry    BMT - Business Management    HRM - Human Resources Management    INT - International Business    SCM - Supply Chain Management    MKT - Marketing 

Applicants who select a specific degree option (i.e. CW917 BMT, HRM, INT, SCM or MKT) are guaranteed a place on that programme subject to meeting the entry requirements and points. Applicants who are undecided on choices should choose CW917 CEY (Common Entry). All applicants may change their selection up to the end of year 2 and must confirm their specialism at that point.

Course Code: CW917
Course Places: 60
Points: 208
Duration: 3 Years


What is this course about?

This three-year degree course equips students with a broad skill-base ensuring graduates have a wide range of career options. The first two years provide students with a foundation in business and subjects are common for all students. After two years, students separate into their chosen specialist area from a choice of five areas:

• Business Management (BMT)
• Human Resource Management (HRM)
• International Business (INT)
• Supply Chain Management (SCM)
• Marketing (MKT)

Course options

Common Entry (CEY)

By choosing “CEY” Common Entry applicants apply for a place on the course but postpone their choice of business speciality until the end of Year 2. This allows students time to explore the future career choices open to graduates in the different specialism streams. Expert guidance will be available from lecturing staff and ultimate choices can then be considered in light of academic performance across a range of business subject areas.

Application Process

Students now have the option to choose either a common entry option at CAO stage and choose a specialist area after Year 2 or can choose a specialist area at CAO stage.

What subjects will I study?

Year 1 Year 2
Mandatory Subjects Mandatory Subjects
  • Financial Accounting 1
  • Quantitative Techniques
  • Economics 1
  • Management
  • Business Applications 1

Plus One Elective:

  • Communications/Work Placement
  • Business Psychology
  • French 1*
  • German 1*
  • Management Accounting
  • Business Applications 2
  • Business Law
  • Marketing

Plus Two Electives:

  • Supply Chain Management
  • Economics 2
  • Human Resource Management
  • Financial Accounting 2
  • French 2 *
  • German 2*

* subject to demand

Year 3 Subjects

Business Management (BMT)

This option equips students with the management knowledge, skill and competencies demanded by modern day business. Graduates may find employment as part of a management team in any sector such as banking, industry, public sector, financial services and many more. 

  • Business Research Methods
  • Organisational Behaviour
  • Operations Management
  • Business Finance
  • Work Placement

Plus Two Electives:

  • Strategic HRM
  • Enterprise 1
  • Business Information Systems 1
  • Managerial Economics
  • Business English/Project**
Human Resource Management (HRM)

Human resource management is a complex area requiring broad knowledge and skills. This specialism equips graduates for careers as recruitment officers, human resource managers, recruitment specialist or functional managers both in the private and public sector.

  • Strategic HRM
  • Organisational Behaviour
  • Business Finance
  • Employment Law
  • Business Research Methods
  • Work Placement
International Business (INT)

With increasing industry globalisation, graduates of International business will be well qualified to meet the complex demands of global organisations and Irish businesses trading internationally. Graduates typically find employment in areas such as banking; international marketing and sales; and customer services. 

  • International Marketing
  • International Business Culture
  • Business Finance
  • Business Research Methods
  • Organisational Behaviour
  • Work Placement
Supply Chain Management (SCM)

Supply chain management is an increasingly important aspect of business management and it is concerned with managing the flow of goods from material acquisition to final consumption. Graduates typically find employment in all manufacturing sectors from pharmaceuticals to food processing as well as within the logistics and the distribution sector.

  • Purchasing & Supplier Management
  • Inventory & Material Management
  • Operations Management
  • Business Finance
  • Business Research Methods
  • Work Placement
Marketing (MKT)

Marketing is practiced around the world in every type of organisation including multi-nationals, local enterprises, political parties, third-world charities, sporting organisations and small businesses. Marketing careers are varied and include: research, advertising, marketing, brand management, product development, public relations, international marketing and sales. 

  • Services Marketing
  • Consumer Psychology & Insights
  • Integrated Marketing Communications
  • Marketing Research Theory & Practice
  • Business Finance

Plus One Elective:

  • Selling and Sales Management
  • Business English/Project*

*Erasmus and International students may take Business English/Project instead of the Business Research Methods elective in Year 3.

Entry Requirements

Leaving Certificate:

  • 5 O6/H7

Subjects required:

  • English or Irish O6/H7
  • Mathematics O6/H7

Special features of this programme

  • Work Placement is an integral part of the course in Year 3.
  • Exit Awards - Higher Certificate in Business (NFQ Level 6) after Year 2.
  • Maximum flexibility enabling students to choose a speciality after Year 2.

Contact Us

Programme Director
Susan Brennan
BA (Hons), FCA, PG Cert (TL)