Bachelor of Arts Visual Communications and Design CW047

  • NFQ Level 7
  • CW047
  • 20
  • New Programme
  • 3 Years
  • Overview
  • Further Studies
  • Career Prospects
  • Entry Requirements
  • Subjects
  • Enquiries

What is the Course about?

Visual communication and design is a problem-solving practice that uses image, text, print and screen to communicate messages. This discipline originates from graphic design and now incorporates the traditional skills of drawing, printing, photography, typography and other graphic processes with the new digital realms of video, sound and animation.

The three-year programme is designed to facilitate a transition from novice student to creative practitioner. Students are taught a variety of skills to achieve this including: creative problem solving; design principles and practices; project management; communication and collaboration; technical design skills and marketing and entrepreneurship. This highly practical programme features structured studio practice where students complete projects in design (graphics, illustration, branding, advertising, editorials/magazines and signage, media (websites, mobile devices and games) and the moving image (video and animation).

Year 1 is a common first year shared with art students enabling integration of ideas and exploration of design and art, design principles, process and skills in typography and image manipulation.  In Year 2 students focus on project briefs in new media design and experiment with design for web, motion graphics, animation, games, video and mobile devices. Year 3 focuses on design projects in brand development, packaging, information design and print production and students undertake a major project of visual investigation which is showcased at the end of year exhibition.

Special Features:

  • Studio-based programme with skills training across all media.  
  • Students will be equipped with an industry level portfolio, covering a range of visual design avenues, opening a wide range of job opportunities. 
  • Annual industry showcase event for final year students to exhibit work to potential employers.
  • Exit awards: Higher Certificate in Visual Communications and Design (NFQ Level 6) after Year 2.

What follow-on study opportunities are available?

Graduates may apply for entry to Year 4 of the Bachelor of Arts (Honours) Visual Communications and Design.

What exemptions will I receive?




What will I be able to do when I finish the course?

Career opportunities for graduates of Visual Communications and Design are varied and they are in constant demand both in Ireland and internationally. Design careers exist across a wide range of industries including: graphic; web; motion pictures; computer games; interactive and multimedia industries and many more. Graduates also find careers in the broader marketing arena such as advertising, e-business and marketing. 

What are the minimum entry requirements?

Leaving Certificate:

  • 5 subjects at Ordinary Level Grade O6 or Higher Level Grade H7 or better

Subjects required:

  • English or Irish at Ordinary Level Grade O6 or Higher Level Grade H7 or better

Mature applicants will be assessed on an individual basis and may be interviewed


For Further Information Contact

Joint Programme Directors

Patrick Morgan, MA, BDes

David OCallaghan, MA, BDes